home > About Us

About Us

A little about DB Wider Fit Shoes

Our mail order division DB Wider Fit Shoes is based in the same building as the factory at Irchester Road, in Rushden, Northamptonshire. We are a long established UK manufacturer and have been making footwear since 1920. Three generations and 100 years later, DB Shoes is still going strong - still owned and run by twin Denton brothers, and still in Northamptonshire supporting the local community. We are incredibly proud of our family business, which has survived through thick and thin, through the great depression, the 2nd World War, and through the many changes in the industry - especially from low costs imports initially from Eastern Europe and then the Far East.

We celebrated our 100th Anniversary on 11 February, 2020

When you talk to us, in effect you are talking to the manufacturer of your shoes. We are able to discuss your issues and help advise the shoe from our range that may be most suitable to your needs.

You can buy the whole DB, Easy b or Da Bella range from Wider Fit Shoes, and provided the shoes are in stock we aim to despatch your order within one working day of receipt via Royal Mail or DHL.

Wider Fit Shoes Factory
DB Wider Fit Shoes Factory
Da Bella Logo
Da Bella


We know our shoes cost more than the average High Street shoe, but so much more goes into them ...
They look the same from the outside, so what is different?


We are specialists in making stylish wide and deep fitting shoes. We are the only company that offers shoes in V (E-EEE), EE, 2V, 4E, 6E, 6V and 8E fittings ensuring "the perfect fit for wider feet"TM.

Our shoes, whether made in our own factory in Rushden, Northamptonshire, or in one of our partner factories, are developed by us in the UK and made exclusively for us.

Custom lasts


* They are manufactured using our own custom-developed lasts, exclusively developed by us to give the width & depth your feet really need.

* We develop extra-wide sole moulds that are unique to us - these give your feet the wide tread width needed for your feet to spread naturally.

* We include special features such as removable insoles, extended straps/strap extensions, elasticated straps, seam free toe boxes, stretch panels - these all add to the cost but help make the shoe fit perfectly to your feet.


Though footwear manufacturing in England has declined over the years, DB Shoes has bucked the trend with UK production increasing recently to cope with increased demand. Many of our shoes have been made at our Rushden factory, by experienced craftsmen with a sympathetic eye for detail. Look out for this symbol which shows that the style has been made in England.


We ship your shoes from our Rushden warehouse, in the same building as our Call Centre. We stock up to 7 WIDTH FITTINGS and over 400 STYLES & DESIGNS
Each style is manufactured in a range of sizes, fittings and colours - up to 12 SIZES & 4 WIDTHS per style! We hold over 90,000 PAIRS in stock, so you get THE PERFECT FIT FOR YOUR FEET.


At DB Shoes, we have an on-going program of research, development and quality control which ensures that the footwear, whether made in England or by one of our partner factories abroad, continues to delight customers in terms of fit, quality and styling.

We use quality materials so our shoes perform well and we pay a fair price for our product. Making genuinely wide & deep fitting shoes uses up to 50% more material than the average shoe, which adds to our manufacturing cost - so our shoes can look as if they are 'more expensive' than their High Street counterparts.

Our shoes are made by experienced craftsmen using a mixture of traditional skills and the latest robotic technology - watch our short video to see how. They are made to last!


DB Wider Fit Shoes is the mail order arm of DB Shoes Ltd, a long established footwear manufacturer since 1920.

DB Shoes Ltd


DB Shoes Ltd
19-21 Irchester Road
NN10 9XF

Tel: +44 (0)1933 311077
Fax: +44 (0)1933 410218
Email at

Registered in England No. 163960
VAT Registration No. GB119 6042 79